|
Author: Ronald Gibson Article source: http://opt-influence.com/. Used with author's permission.
Just about every successful Internet Marketer will tell you that, "The money is in the list". But, how do you go about building a good-sized email list? Here are several wise ways that you can use to start building your own large list of email addresses.
Wise Way #1 - OFFER A FREEBIE
You have to give in order to get. If you want people tooffer up their email address, you`re going to have to offer up an incentive. Nothing works better than something that`s complimentary (you spell that f-r-e-e). You can give away no-cost reports, books, software, or even sample pages of a book.
Wise Way #2 - USE POP-UPS
Pop-ups are one of the most common methods you can use to capture email addresses and build your email list quickly and with ease. Simply construct a web page containing code for a form and set the page to open (pop up) when visitors enter or exit your site.
Make sure the pop-up offer is something that`s valuable enough to motivate visitors to take time to give you their contact information. Your offer can be a complimentary report, download, or ebook that arrives instantly through your autoresponder to their email inbox when they give you their email.
Be cautious when using pop-ups. Most computer users consider them to be annoying. Multiple pop-ups on a site can really turn off a potential customer, so limit yourself to one pop-up per site.
Wise Way #3 - USE POSTCARDS
If you have a mailing list that contains snail mail (street) addresses, convert it into an email list by sending out a postcard and inviting people to visit your website to receive a gift of some kind -- a report, a discount coupon, etc. Visitors don`t have to pay in order to receive their gifts, they simply need to enter an email address.
A Word to the Wise from the U.S. Post Office: Postage is much less expensive for a postcard than a standard-size letter. (Not only are they economical, postcards are more likely to get your message across since the consumer doesn`t have to open an envelope.)
Wise Way #4 - SUBSCRIBER BOX ON EVERY PAGE
This is a clever trick that so many people overlook. Put a response form on every page of your website offering a newsletter or other freebie. This will increase the number of email addresses you capture exponentially.
Why? When search engines index the pages of your website, a visitor may come directly to a page other than your home page. If you only have a subscriber box on your home page, you`re missing the boat, not to mention the thousands of visitors who bypass your homepage.
Wise Way #5 - CONTESTS
Contests very often prove to be a good way to generate traffic and buzz for your business. Create a contest and put a form on your site or in a pop-up box. The entry "fee" is their email address.
You need to be aware that not all the people who sign up for your contest are good prospects. Many are just contest "junkies" -- people who are only looking for freebies and have no intention of buying a product or service.
Warning to the Wise: If your prizes are cash or
large-ticket items, you should be sure to check with local agencies to make sure you`re not violating any contest laws.
Wise Way #6 - DISPLAY YOUR AUTORESPONDER ADDRESS
Most people give their website link when they place soloads, ezine ads, or other marketing messages. To be one step ahead of the game in collecting email addresses, list your autoresponder address instead of your URL. This way you can capture email address and funnel them into your follow-up sales letters.
Wise Way #7 - JUST ASK
If you`re chatting with a prospect on the phone or a potential customer stops by your place of business, don`t be shy: ask for an email address or business card (which usually includes their email address).
Okay, you know what you want...you know what you need. It`s time for you to set your traps and capture those email addresses.
Copyright 2005 Ronald Gibson Ronald Gibson is a Web Designer and Web Marketer. He is the Webmaster of AffiliateUtopia.com, which offers information about some of the best money making opportunities on the Web. For more information, visit:
http://www.affiliateutopia.com/
Leading a Growing Church
Recently I spent the day reflecting on my fumbling attempts to lead our
church in growth. To say that I've felt unprepared for my current assignment is an unde...
Ole Bulky Jeeps & Paper, Ink and Rain [two Peoms]
I already made my note below the poem, but let me just say,these two poems are, what I call: simple pieces of life. Rosa
Bar Stools & Counter Stools - Tips on How To Select the Right Style for Your Space
If you have a breakfast bar or wet bar in your home, then you need bar stools or counter stools. With so many designs from which to choose, you can be sure the...
Three Types of Lighting for Room Remodeling
When remodeling a room, choosing the correct lighting is one of the most important considerations. Proper lighting sets the atmosphere of the room, creates a pa...
How to Deal With Headaches During Pregnancy
Headaches are one of the more unpleasant "side effects" that come with pregnancy. All women will have some, but most will experience them in the first and last...
Going the Extra Mile and Getting Referrals
Successful salespeople have the ability to turn the customers they serve into advocates. They don't directly ask for assistance, they do it by going the extra m...
When Managers Play the PR Card
The payoff for business, non-profit or association managers can be a real assist towards meeting their department, division or subsidiary objectives. Playing...
How to Make First Sex Fabulous Sex
The heat is on. You can literally feel it arcing between you. Whether it's an enticing stranger you've just met or a special someone you've been slowly getting ...
Dog Hygiene Basics
Although most dogs do not enjoy getting a bath, it is a good bonding experience. They will appreciate the contact and attention they get from their owner. Thi...
Communicating Success: How to be Right Without Making Other People Wrong
What exactly are we trying to accomplish by proving to others that we're right? We might win the argument but ultimately lose the relationship. Perhaps a better...
Three Ingenious Anniversary Gift Ideas
Do you need to buy an anniversary gift? You can always go with the traditional ideas, or something unique. If you need some ideas, read this.
Internet and Network Marketing Works
Why the Internet and network marketing is the best home based business.
MLM Recruiting- The 5 Cs of MLM Recruiting in Network Marketing
The 5 C's of MLM Recruiting came from a 14 month study of the industry by PassionFire International.Do you know these powerful triats of millionaire recruiters?...
Gratitude, Faith, and Clarity of Purpose -- The Most Powerful Statement
"Things might have been worse"
Why Cats Flip For Catnip
If you've ever watched as a cat "flipped" over fresh catnip perhaps you've been struck with the question; "what causes Catnip to affect cats that way?" Well, w...
Dont Hire Squirrels to be Your Top Dogs
Bad hiring decisions cost organizations, both in dollars and lost opportunities. But getting the right people in the right places doing the right thing is not ...
All In Favor Say EYE
Ignoring this important design issue could be the reason your website business is not converting - even with all the fancy bells and whistles you could buy...
How to Use Pay Per Click Marketing, the Emoneyreport Way!
Have you ever wondered why your Pay Per Click advertising campaign failed, or how you could probably boost profits?
Is a Blog Right For Your Business?
How do you know when a blog is right for your business? Learn why people start blogs, how they find their niche and how blogging tools can be used for more than...
Seven Ways to Say, No!
A common remedy for improving your time management is to develop the ability of saying, "NO." Since it is easier to recommend than to do, here are some tips on ...
Natural Skin Care Products: Out with the New in with the Old?
Natural skin care products are no longer clearly defined and are undergoing critical review in terms of their 'natural' components...
7 Things to Avoid the Holiday Blues
Everybody has the blues, and this holiday here's somethings guarenteed to keep they away!
How to Make Your Own Roulette System
If you are thinking of buying, a roulette system, save your money - roulette systems sold for money don't work! Here we will show you how to devise your own sys...
11 Secrets to Leadership in Sales
Written with Mark Dembo, this article will help you ncrease your organization's revenue by discussing eleven key areas of leadership as it applies to sales.
|
Print this page