|
Author: Ofa Morgan Article source: http://www.theallineed.com/. Used with author's permission.
"How do I get more traffic to your site?" That's the eternal question. Or to be more precise, "How do I get more targetted traffic to my pages, people who are going to be interested in what I have to offer?"
After all, there's no point, or rather little point in getting a steady stream of boxing fans over to your site, if its main theme is bread making. I said little point because I'm pretty sure that there are some boxing enthusiasts who are also avid bread makers, but what would be likelihood of getting that many over to your bread making site at any given time?
One method of getting targetted traffic to your site is through the hit exchanges. Now despite what you may have heard about them, I urge you to give me a chance to explain, why, if hit exchanges are used in a certain way, they can be a great souce of targetted visitors. Warm responsive prospects who want to know more about your site and/or business.
Put simply, a hit exchange is a facility that you can use to get hits to your site in exchange for viewing other people's sites. Not all exchanges are created equal and two of the main things to look out for when picking which ones to join are:
- anti cheat controls: the top hit exchanges have tight anti cheat security which prevents the use of auto surf software. Whilst the use of such programs is very tempting and attractive, it kind of defeats the point of the hit exchanges. There'll be more on this later on!
- the exchange ratio: just how many sites will you need to view in order to get one visitor to your site? The smaller the amount of pages you have to visit in order to get a hit back to your own site, the more productive your surfing time will be.
The traffic that comes from hit exchanges has been called a number of things, none of which are particularly savoury - cheese burger traffic (well, I guess that's pretty savoury in one sense of the word!), a waste of bandwith, a cheap gimmick.
Well, inspired by another internet marketer's experience with them, I decided to advertise an ebay auction on one of the top hit exchanges and ended up getting a much higher winning bid than I would have done otherwise.
The thing with hit exchanges is that you've got to know how to use them, otherwise your results will be disappointing. But if you apply the three tips that I personally use when advertising on them, you may be pleasantly surprised.
So let's go straight to....
No1: Create a special page for the traffic exchanges.
The maximum amount of time that your site will be given to load is 30 seconds and the last thing you want is a slow loading page. It needs to:
- load quickly which will mean being very sparing with the graphics and animation.
- put across the greatest benefit for visiting you site very clearly.
- have a quick and easy way for surfers to bookmark your page. This is very important. When surfing for hits, you get into a kind of flow, one you don't really want to interrupt. Having a favourites button will ensure that people who are pushed for time can always come back and view your page later.
If you have links to other sites on your special page,it's best if they open in new windows. That way your visitor doesn't have to leave the hit exchange.
It's also a good idea to have some form of email capture facility on your page. Offer surfers something free in exchange for their email address or use a subscription box to get sign ups for your newsletter.
No2: Choose hit exchanges that allow you to select which category your site falls into. This way, it will be viewed by surfers who've also chosen this category or similar categories. So your search optimization site won't get shown to surfers interested in action/adventure games!
Some exchanges also let you pick the type of sites you want to see.
No3: Use hit exchanges that don't allow cheating
Remember I touched on this earlier? It's so important that I thought I'd talk a bit more about it here. Put bluntly, hit exchanges that allow cheating aren't worth too much of your time.
Why? Because whilst you're faithfully clicking away, and viewing other people's sites, yours never gets seen because X amount of surfers in that exchange aren't really surfing at all. In fact they're using some form of surf automation software that's busy doing the "clicking" for them!
As I mentioned earlier, this really does defeat the point of traffic exchanges which is to give some of your time to view other people's sites to receive the time of fellow hit exchange members.
Anti cheating controls can take the form of having to click on a certain number or shape before you can proceed on to the next page and earn a hit to your site.
Other types include acknowledging receipt of bonus credits and some even offer cash prizes that you need to claim!
You may have heard a lot of bad things about hit exchanges but don't be put off by them.
As with most forms of advertising, starting off with free offers and then marketing your main product(s) and service(s) will always work better than trying to sell something straight away.
This is especially true of hit exchanges were people's main focus is surfing for credits.
Apply the three tips above for better results, and whilst surfing, take an interest in other people's pages. Learn from their mistakes and try and emulate their sucesses. And you never know, whilst looking through other people's sites, you might very well come across that elusive product, service or bit of information that you've been searching for. About The Author
Ofa Morgan is the owner of Blue Moon Offers, a site where you can submit your articles, get free content and win a great prize for your "rant 'n' rave". Find out how at: http://www.bluemoonoffers.com. She's also a hit exchange enthusiast and for more details on one of the top traffic exchanges, visit: http://www.bluemoonoffers.com/wmq.html
ofa@bluemoonoffers.com
10 Time-Saving Calendar & Scheduling Tips
These scheduling tips will really make your calendar talk to you, whether you use a packaged set, print out a computer calendar because you like the paper 'view...
How To Avoid Being Labelled As Average
When your life is over. What grade will you be awarded?
The Importance of Honoring Mothers and Fathers
Did you realize this is the only commandment that comes
with a promise attatched to it? Find out what that promise is
and why.
Do You Really Know How to Treat Your Customers?
Discover tips for providing excellent customer service to your clients. Turn your clients into raving fans!
Need To Repair Credit Scores? Get The Tips Here
Need to repair a credit score? There are lots of ways.
What is the Flavor of Your Website?
A summary of how branding a site can improve traffic and sales. Creating an identity creates appeal for products and services offered.
Soothing The Itch - Natural Remedies For Itchy Skin
Tips for dealing with itchy skin naturally.
How to Buy Used or Surplus Circuit Breakers
For homes or businesses trying to cut costs, used circuit breakers may be an option for their electrical needs. You can visit several online stores that carry a...
Terrific Advice Concerning Destination Weddings As Shared By Two Gurus On The Topic
Denise and Alan Fields, experts on planning weddings, who have appeared on Oprah, Today Show and Dateline NBC, share their knowledge of destinations weddings an...
How to Manage a Big Writing Project
This article provides some fundamental advice about writing a book, screenplay, stage play, or other big project.
How Would YOU React To Tragedy Like This?
The true story I'm about to share will have a profound impact on you, just as it did on me. One day a mother was in her kitchen doing the dishes, when through t...
Go For Success! Creating Business and Personal Goals that Inspire and Motivate
Do you make a list of yearly resolutions or goals but don't follow through? Read on to learn tips and strategies to get going and stay on track!
Are You Tired Of Not Having Enough $$$ To Make Ends Meet?
If you had enough money to make the ends meet, would it be enough to accomplish everything that you wanted?
Resolve + Enthusiasm = Power
Losing weight or living a healthy life is not easy. It may very well be the hardest thing you ever attempt to do. And it may require you to bring for every ou...
How To Switch Car Insurance Companies
There are many reasons why you may choose to move your auto insurance coverage to another company. Nowadays, many insurance companies provide 24-hour rate infor...
Types of Poker Players
Most poker players fall into one of four categories, and once you're experienced enough, you'll be able to place your opponents into particular groups very quic...
Stress Free COBRA
If you have recently lost health insurance coverage from termintion of employment, understanding the basics of how COBRA works and what your options are, can he...
RSS Meets the Needs of Direct Marketers
Contrary to general opinion, RSS meets the needs of even the most demanding direct marketer, actually providing most of what e-mail marketing does, except for t...
Gifts: Giving To The Beginner Golfer
It's golf season again! And you might be looking for a gift to
give to someone who's just starting off in golf. So, here are
some suggestions...
The 7 Myths of Marketing a Service Business
Many service business owners have misconceptions about what marketing is and what it does. In this article I debunk 7 of the most popular marketing myths that a...
Shoulder Exercises To Improve Your Game
Your shoulder strength and flexibility are essential to producing an optimal swing off the tee. Adequate shoulder rotation is responsible for keeping the club ...
Dog Training 101
There are many different kinds of dog training available. There are also many different places to go for your dog training. All of these types of dog training...
Writing Business Newsletters: Avoid the “Me, Me, Me” Mistake
Effective customer newsletters find the right mix of promotional and 'real' content to maximize readership. It's that time of year when the old college roommate...
Tank Requirements For Discus Fish
Deciding on the proper size tank for discus is simple with this easy guide.
|
Print this page