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Author: Charles Kangethe Article source: http://www.workoninternet.com/. Used with author's permission.
In this Article we look at the second competitive advantage of successful Internet Marketers - Warm Traffic and True O'pt- In Lists.
Good, Bad and Ugly Traffic
Marketing depends heavily on the type of Traffic you attract.
* Untargeted Traffic
Similar to Traffic passing high street shops in vehicles.
This Traffic is of very little use.
* Targeted Traffic
Similar to people window shopping on the high street.
There is a chance that if the products appeal, they will walk in to get a better look. Competition from other shops, for this type of Traffic is very high.
* Warm Traffic
Similar to browsers who walk into the high street shops to "Touch and Feel" the merchandise.
Your best prospects and chances of sales come from this group.
=> Sidebar - What Traffic Touts don't want you to know
They can and will sell you untargeted and targeted Traffic.
Very few can deliver warm Traffic!
Sidebar - What Traffic Touts don't want you to know
Page Impressions with no filter deliver untargeted Traffic!
Page Impressions with filters result in untargeted to targeted Traffic. You have to buy big Traffic volumes to convert a small percentage into warm Traffic.
Sidebar - What List Pushers don't want you to know
You have no easily checked evidence of :
How long ago the names were obtained
Where the names were culled from
Which competitors have the same names
Whether or not the purchased list has a genuine interest in your offers
Sidebar
The two strategies above will create Warm Traffic in volume and help you build responsive True O'pt-In lists. The Paid route will deliver results faster. The Free route will deliver Volume. http://www.anysurf.com - Use this engine to practice
=> http://www.payperclicktools.com - Information on PPC
=> http://www.payperclicksearchengines.com - PPC directory
Simply Easier Marketing 1 - First Competitive Advantage
=> http://www.simplyeasier.com/ownarticles.html - HTML
=> http://www.simplyeasier.com/articles/affiliates.txt - Text
How To Build An O'pt-In List F'ree e-course
=> http://www.simplyeasier.com/optin/theoptinstrategy
Intellectual and emotional triggers for True O'pt-In Lists
=> http://www.simplyeasier.com/21mm
An unusual Cost Per Action Solution
=> http://www.simplyeasier.com/articles/radio.txt
Syndicate yourself with F'ree Press Releases and articles
=> http://www.simplyeasier.com/articles/pr.txt
=> http://www.simplyeasier.com/articles/how2write.txt
Build Search Engine and People Friendly Content Pages
=> http://www.trafficequalizer.com
=> http://www.rankingpower.com
Other relevant articles:
All Website Traffic Is Not Created Equal By Angela Wu (c) 2004
http://onlinebusinessbasics.com/article.html
Ten Tips to the Top of the Search Engines By (c) 2004
Jill Whalen http://www.highrankings.com
(c) 2004 Charles Kangethe About The Author
Charles Kangethe of http://www.simplyeasier.com is a leading new wave Netpreneur and a published author from Suffolk. The "Simply Easier" brand name is your guarantee of high value, quality Marketing Products, Services and Resources.
charles@simplyeasier.com
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