|
Author: Jacques Werth Article source: http://www.highprobsell.com/. Used with author's permission.
As many sales managers and salespeople have discovered, the
accuracy of your prospecting list is of utmost importance.
When we buy lists for our own use, or for client companies, we
utilize skilled list brokers. The standard commissions that list
brokers get paid from list owners are 15 to 20 percent. That
commission rate doesn't even cover their costs - unless you buy
at least 10,000 names. Therefore, we often pay the broker
research fees and/or service fees - in addition to the cost
of the list - usually from $100 to $500.
Some list brokers also maintain lists for list owners. They typically wholesale those lists to other list brokers, and retail them to list users. We try to avoid using those brokers because they make a lot more money when they sell a list that they maintain. Therefore, some may tend to be biased to steer end users into the lists that they maintain.
One good reason to use a good list brokerage firm is they can do
what you can't do. They can utilize the lists of several different trade publications in order to supply you with a custom list. They have the software and knowledge to de-dupe multiple lists from several list owners. In the event that two lists have different phone numbers for the same prospect, you can request both. You only pay for the number of names that you receive.
The cost of your list might be 2 to 3 times higher than you have
been paying. However, the improved accuracy of the list should
convert to several additional High Probability Prospects per month. What is that worth to you? Jacques Werth, author of "High Probability Selling," is an internationally respected Sales Trainer and Sales Consultant. HPS graduates are excelling as Top Producers in over 70 industries. Visit http://www.highprobsell.com to read more articles, preview the book, and learn more about High Probability Selling.
Pumpkin Dessert Squares: The Perfect Pumpkin Dessert
These Pumpkin Dessert Squares are the perfect dessert for fall and a
nice alternative to pumpkin pie.
Just Horsing Around
12 trivia questions about humankinds equine companion
How To Win Back The Heart Of Your Husband In 3 Easy Steps
It's easy to fall into a routine in a marriage the is more like roommates than lovers. This article helps point out how focusing on 3 areas can help keep a mar...
Network Marketing Secret: On Becoming the ‘GoTo’ Guy
For years we've been taught to identify ourselves as reps for one XYZ company or another.
Las Vegas Gambling Basics
The gambling scene, not only of North America but also of the entire world has one illuminated name that cannot be left out. Las Vegas - the city of paradise fo...
Theyre Wide, Theyre Here, Get Used to It
Ever made fun of an obese person? Be honest. No? Not a snide remark, not a chortle? Forgive me if I don't believe you. Fat bashing is the one form of bigotr...
Can You Get Rid of Stretch Marks?
The question, "Can you get rid of stretch marks?" sounds simple enough, but the answer to the question is not so easy. Ask 10 skin specialists this question and...
Technology & Communication
With more managers communicating through new technologies, rather than travel and face-to-face meetings, we need to consider what can happen to important messag...
Acne Scar Treatment
Acne scars develop after severe cases or when the acne has been forcibly picked or scratched. There are many types of acne scars, each entirely treatable.
Snack Ideas for Kids That Wont Wreck Moms Diet
If you are a mom at home on a diet, you will probably related to a frequent situation I encounter as a weight loss consultant. Many of my clients with children ...
Are We Ever Really Alone?
A new twist on a familiar quote - Chances are you've heard the term "If it's to be, it's up to me!" I happen to like this quote, the only thing about it is the ...
Ear Mites in Dogs: Quite Earritating
Does your dog have that sheepish look? It could be that he's embarrassed of his ear mite problem! All this time you thought he just had a bad case of ear wax li...
Sticky Conversations
Everyone in business has to at some point face the inevitable of the uncomforable conversation with someone. These are some tools to prepare even the most timid...
How to Work with Your Graphic Designer
As a graphic designer, I can tell you something right here, right now, right off the bat without blinking….the graphic design process is a pain in the butt. Fro...
Dog Training 101
There are many different kinds of dog training available. There are also many different places to go for your dog training. All of these types of dog training...
Buying Down Alternative Comforters
When the frigid winds of winter arrive, many people turn to lavish bed comforters to stay warm. Because of their luxurious feel and unbeatable warmth, down comf...
Digital SLR Camera versus a Compact Digital Camera
Digital Single Lens Reflex (SLR) cameras are excellent cameras that produce clearer, sharper and more colourful images than most point and shoot digital cameras...
Employee Retention: Five Leadership Fundamentals
Retaining your valued or high performing employees must be a strategic issue for your company. Throwing more money at your workers is not the answer and can be...
Mastering the Media
What do Monica Lewinsky, Shoshanna Lowenstein, and even Richard Hatch have in common? Media exposure. They were ordinary people who became household names.
Will...
What Are Car Boot Sales?
If you live in England then you will already be familiar with car boot sales but I will still offer some valuable tips on how you can make money or find a barga...
Creating Daily Success With Your Sales Staff
We've all had the superstar sales rep, who hits their quota every month and doesn't need any hand holding, and we've all experienced the less experienced type t...
Feng Shui Tips For Your Home Office
Did you know that over 50% of women now run their own home business or work from home? Get your compass out and find the following directions because we are goi...
Train Your Brain, Or Cook Your Goose!
One day while in deep meditation and self analysis, a paralyzed man discovered the most important person he would ever meet in his life. He saw very clearly tha...
How to Set Up a 7 Day E-Course
Setting up a free e-course is a great way to keep your services on top of mind and educate people about what you can do for them. All successful marketers know ...
|
Print this page