Managers: PR More Than Tix and Plugs? You bet! And in three ways vital to you as a business, non-profit or association manager. To succeed, your public relations effort needs to do something really positive about the behaviors of thos...
Managers: A Key to Your Survival Most business, non-profit and association managers live to tell about it only IF they achieve their operating objectives. Very little wriggle room there. But among such managers are those who fail ...
Managers: Why PR is SO Key When outside audiences important to your operation do not understand what you are all about or, worse, harbor misconceptions, inaccuracies, untruths and false assumptions about you, you are likely...
Managers: Why Not PR Like This? I mean public relations that presumes from the get-go that the right message, strategy and communications tactics can change perceptions among each of your business, non- profit or association audien...
A PR Surprise for Managers For those business, non-profit and association managers committed to PR tactics like radio and newspaper plugs, it can come as a surprise to discover where public relations value REALLY lies. Trut...
The Worst PR Mistakes For a business, non-profit or association manager, they could be fatal, coming as they do in four bitter flavors. Mistake #1 - You limit your PR activity pretty much to placing product and service...
Your Organization: What Role PR? As a manager, does your current business, non-profit or association public relations effort concern itself primarily with radio and newspaper publicity? Or does it concentrate on a specialty area lik...
PR: Whats the Point? Here's the point: people act on their own perception of the facts before them, which leads to predictable behaviors about which something can be done. When we create, change or reinforce that opin...
The MOST Powerful Marketing and Advertising on the Planet! Do you know what the most powerful marketing and advertising on the planet actually is? Did you know that over 90% of small and medium size businesses never even use it... not even ONCE! Quality press releases and targeted press release distribution can be life changing for your business. Here is how to do it...
Building Community Support for Project Permitting, Construction, and Marketing Redevelopment projects can displace people and create
opposition, and develop a negative momentum that's hard
to turn around. But, with longer-term planning and
community involvement, redevelopment can help
communities feel a sense of investment, involvement and
continuity by engaging the community in celebrating its past
to build its future...
Managers: Super-Charge Your PR Not likely to happen unless business, non-profit and association
managers like you do something positive about those important external audiences of yours that most affect your operation.
Want to Light a Fire Under Your PR? Things can really blaze when managers take steps to persuade their key external audiences to their way of thinking.
The Press Release: How to Get the Media to Pay Attention! Promoting and marketing your business in as many creative ways as possible is crucial to the success of your venture. But finding ways to get noticed presents a major challenge for most entrepreneurs.
How To Use PR To Build Your Business Everyone knows the value of free publicity. And given the opportunity, most businesses would jump at the chance to have a news article written about them, or to be covered by TV and radio stations.
Managers: Heres a PR Template for You Point to remember: the work you do BEFORE you use PR tactics will determine the success of your public relations effort.
How to Use Community Relations to Grow Your Business But, it doesn't have to be that way. You can and should find ways to increase your ROI (return on investment) for all the community relations activities you take part in. Here are some tips to help you get started.
How to Create Quality PR Results One of the pathways to quality public relations results is that equally certain reality that good public relations planning really CAN alter individual perception and lead to changed behaviors among key outside audiences.
Media Relations: Should You Pay For News Coverage, Part II "Pay for Play" is a practice in which news organizations charge sources to appear on their programs. In other words, if you ante up enough cash, these "news" programs will air a puff piece about your company or organization.
Recent Cell Phone Advancements Cell phones have come a long way since the early days of the 1980s when they were the size of a brick and weighed almost as much. Today, cellular phones come wi...
Hypnosis Cures For Nail Biting One little-thought-of application for hypnosis is to help people stop their nail biting habit. While this may not be on par with splitting the atom, it is a se...
Heres What a Jacuzzi Will Do For You Jacuzzi's are a great recreational and health benefit for a home. Having some idea what type and what uses you will have for it, are keys to purchasing the righ...
Who Else Is Tired of Life Punching Them in the Face? Could you use an extra stream of income in the next 90 days? Well, then start taking advantage of the opportunities that surround you. Sepcifically, we'll look...
Good Enough "If I'm not going to earn money from it, I shouldn't do it!" Is
this your inner voice stopping you from pursuing something you would
enjoy, like a creative e...
Probate & Obituary Marketing Marketing to probate and obituaries can be a wonderful opportunity to investors but for me the key to success is to avoid dealing with the issues of death and t...
Birthday Gift Ideas Celebrating birthdays is a long standing custom that people the world over recognize. Traditionally, birthdays are celebrated as a means to offer congratulation...
Rebound Headache - Stop The Cycle Your headaches go away - and then come back worse than before! Now the painkillers aren't doing their job. What's going on? You may have rebound headache...
Knowing When To Charge More and To Charge Less More...The caliber of client I attracted was directly related to the amount of profit I required for myself. The more I claimed for myself, the more the Univers...
Time to Quit the Rat Race? North American businesses are full of employees who are bored, frustrated, and looking to do something more rewarding both financially and mentally. In this ar...
Disaster Prevention - 13 Lucky Tips for Small Business Hurricane Katrina and the October 2005 wildfires in southern California reminded us that disaster can strike at any time. But it doesn't take a force-five tsuna...
10 Tips for Long Term Weight Loss There is no magic pill or quick and easy way to lose weight, The following ten tips will help you achieve your goals of weight loss in a healthy manner.
Hold That Elevator! As Prince, or whatever his name is now put it in one of his songs, "When Life's elevator tries to bring you down go crazy, punch a higher floor!" Well..., This ...
