Business Articles, Internet Resources and Tutorials - Senyum

Titles Titles & descriptions

Increase Profits with No Pain, No Change Approach
Implementing changes, even when they're good for your business, can be tough. As the old adage goes, old habit...

They Cared: The Story of Delta Air Lines and Katrina
A powerful lesson learned from Katina. Read how a major airline put lives ahead of profit...

Dont Sell It Yourself
Do you think you'll save a lot of money if you sell it yourself? Get ready for a rude awakening, and call a go...

Articles Tutorial
Articles on advertising, sales management, business, stock market, hobbies, health, lifestyle, family relationships, online business, money, stock trading and m...


Link Exchange

Exchange links with our website.


Sponsored Links

   

Online Credit Card Processing - How to Accept Credit Cards - Ecommerce 101

Navigation: Main page » Ecommerce

 Print this page 

Author: Nick Temple

Article source: http://www.thewebtrafficco.com/. Used with author's permission.

Back in 1998 (through 2000 or so), I worked for a small company (called PaymentNet / then Signio) that handled online transactions. Verisign later purchased this company, and the product team I led integrated the "client" - the portion that took the credit card information and sent it to our servers for processing. The product name is Payflow Pro - maybe you've heard of it?

I'm going to limit this discussion to Visa / MasterCard credit cards -- Amex and others operate slightly differently.

First, there is the bank that the consumer's credit card is attached to. That bank is called the "acquiring institution" ... it handles the "credit" you have on your credit card.

Then, there is the merchant bank. That's where the business opens up a "merchant account" to be able to accept various forms of credit cards.

The merchant account is connected to another company called a "processor". This "hidden" layer is the company that actually moves the funds from the acquiring institution to the merchant account (that process is called "settlement"). The processor also handles talking to the acquiring institution to make sure that the customer has the funds available (a process known as authorization).

Some well-known credit card processors are First Data Merchant Services (FDMS), Nova and PaymentTech.

Sitting on top of the processor is one of two primary systems either a swipe-card terminal (like those you see in Wal-Mart) or a "gateway" company that does basically the same thing, but over the Internet - that's what Verisign Payment Services and Authorize.Net do.

Note that the waters are even muddier in many cases, for example, Wells Fargo can act as every piece of the puzzle in some circumstances.

So, what actually happens when you purchase something at Wal-Mart using a credit card?

a) You place your items from your "basket" onto the counter and scan them. the checkout system provides a total.

b) You swipe your card through a "terminal", which reads the # off the magnetic stripe.

c) Wal-Mart dials their processor, and asks if you have the funds available on your credit card. The processor talks to your bank (the acquiring institution). If funds are available on the card, they are marked as "held" in your account (an authorization) - if not, the transaction is declined (yuk). Authorizations that are never settled tie up your credit card funds for a period of time, usually 10 days or so.

d) At the end of the day, Wal-Mart marks all the transactions they want to receive funds for, and submits them to their processor in a "batch". The processor then contacts the acquiring institutions and transfers the funds to your merchant bank - which may make the funds available instantly (in a day or two), or may hold them for a while, or may hold the funds in a "rolling reserve" (keeping some funds held back in case a consumer fights the transaction, called a chargeback).

In the online world, replace the cash-register with an online shopping cart, and the electronic credit-card with terminal with called a "gateway" such as Payflow or Authorize.Net. the process is basically the same, with slightly more complexity.

Be careful going "a-la-carte" with ecommerce credit-card services: if the gateway you chose can't talk to the processor your bank uses, or your software can't talk to the gateway, you're hosed. That situation was MUCH more common (things not working together) back in the mid/late 90's than it is today. However, most "brick and mortar" banks (like your local branch) still don't have a clue about online credit-card processing … if they attempt to sell you a "leased terminal", it's best to run the other way and find a solution from reputable online source.

As an online merchant looking to accept credit cards, all you really need to know is that all services purchased through a single solution will usually work together seemlessly.

Nick Temple is a former engineer for what is now Verisign Payment Services. He can be reached at his website, http://www.nicktemple.com. He is part-owner of the CommerceStore.com; complete online credit card ecommerce solution.

My site, CommerceStore.com handles the entire "shopping cart" and storefront process, including talking to the gateway. It knows how to talk to every major gateway (online credit card terminal) available. In addition, we have direct relationships with various banks that can help you open a merchant account in the US or in Canada, and the system works with PayPal. There's a whole lot more, including AutoResponders, built-in affiliate system, etc.




Navigating The Internet Sales Tax Laws
Q. I have been contacted by my local city government to say that my business is scheduled to be audited to determine if I owe any sales tax from items purchase...

Are iPods Changing the Way We Listen to Music
They're everywhere, and not only are they everywhere, they look cool too. Since its launch in 2001, 10 million have sold and 8 million of those were in 2004. So...

Prostitution
Arguments considering prostitution and comparing it to other methods that people use to satisfy their sexual desires.

Sports Betting Truths
The first ever recorded sports bets, took place on 10 September 1858, by two spectators watching a game between the Brooklyn Eckfords and the New York Mutuals, ...

Whats Fibonacci Forex Trading?
Fibonacci sequence and specially the ratios derived from it are present in many natural phenomena and human designs, giving the specific proportions derived fro...

How To Explode Your Web Sites Traffic With Articles Permanently!
There is one golden rule, which is inherent in this free and extremely effective internet marketing strategy. First GIVE, and then TAKE. It's as simple as that....

Is Perfectionism Blocking Your Success?
Don't wait for the perfect moment to do what you want - life is too short. Adopt a "beginner's mind" and enjoy the unexpected learning experiences that come ab...

Is a SEP Plan Right For Your Business
The SEP-IRA has been one of the most popular retirement plans for small business owners. With all the recent changes in the tax laws, is the SEP still a good de...

Marriage Alive!
Bring out the creative person you are and splash some good old fashion fun back into your marriage! You can do these things right from home without breaking the...

Leadership - A Highly Misunderstood Concept
How a wonderful concept like leadership is misunderstood by today's top managers...

Weight Loss: Secrets To Losing Weight Without Much Efforts
Are you overweight?

Quit and Retire Three Years Earlier!
For most people, there is a direct correlation between how worried they are about retirement income, and how much they can actually do about it. This is because...

Property Investing - Am I Buying for Profit or Prestige?
Find out what we are buying when investing in property. Are we getting caught up in the emotional hype of investing, or buying to make profit?

Is Your Music Player Spying On You?
In today's times spyware is a very serious issue and all computer users should be aware of the possible damage it can cause. It is estimated by well known indus...

How To Write A Killer Press Release
One of the primary tools still used by PR professionals to garner media coverage is the press release. Now understand the purpose of a press release is to grab ...

Prevent Diabetes Problems: Keep Your Diabetes Under Control
Must Read News on How to Prevent Diabetes!

The Best PR Has to Offer Managers
How cool is this? You're a business, non-profit or association manager. You decide to get serious about your public relations and shift the spotlight away from ...

How to Select an Interior Designer
How to find and hire an interior design professional.

Why Clarity Is Essential To Building Massive Momentum In Your Business
Clarity is an absolutely essential ingredient for you to achieve your full potential in business. Napolean Hill, in his classic book Think & Grow Rich, said "Wh...

Make Your Online Party A Success
Online parties are quickly becoming the better alternative to the traditional "In Home Party". Online parties can be more accommodating for the company rep and ...

Yoga and Pregnancy
Every woman wants to have a healthy baby. Yogic practices, when done with care, can make a woman's body stronger and more flexible. Yoga poses tone your muscles...

All Is Going Well?
The true test in life does not occur when all is going well. The true test takes place when we are faced with challenges. Some people have a ...

Marketing to a Critical Mass
In "Developing a Marketing Plan", we covered the first steps to developing a marketing plan and tracking where your customers are coming from.

Sansamp Bass DI
I once read an article where some big boy engineer guy who had his name on a a couple number one hits back in the mid 80s stayed busy for years based entirely ...

 
Newsletter


Article Categories

Home
Web & Online Business
Affiliate Revenue
Auctions
Blogging RSS
E-Books
E-Commerce
Email Marketing
Ezine Publishing
Internet Marketing
PPC Advertising
SEO
Security
Site Promotion
Spam Blocker
Traffic Building
Web Design
Web Development
Money & Finance
Credit
Currency Trading
Debt Consolidation
Debt Relief
Insurance
Investing
Loans
Mortgage Refinance
Personal Finance
Real Estate
Stocks Mutual Funds
Taxes
Wealth Building
Business
Advertising
Branding
Business Tips
Careers Employment
Copywriting
Customer Service
Entrepreneurialism
Management
Marketing
Networking
Network Marketing
Presentation
Public Relations
Resumes & Cover Letters
Sales
Sales Management
Sales Training
Small Business
Strategic Planning
Team Building
Health & Medicine
Acne
Alternative Medicine
Beauty
Depression
Diabetes
Exercise
Fitness Equipment
Hair Loss
Medicine
Meditation
Men's Issues
Muscle Building
Nutrition
Nutrition Supplements
Weight Loss
Women's Issues
Yoga
Family & Relationships
Babies Toddler
Dating
Holidays
Home Improvement
Interior Decorating
Landscaping & Gardening
Marriage & Wedding
Parenting
Pregnancy
Relationships
Sexuality
Hobbies & Lifestyle
Casinos & Gambling
Cooking Tips
Crafts & Hobbies
Fashion & Style
Golf
Humanities
Mobile Cell Phone
Music
Outdoors
Pets
Photography
Poetry
Politics
Recipes
Science
Vacation Rentals
Writing
Writing Articles
Self-Improvement
Attraction
Coaching
Creativity
Goal Setting
Grief & Loss
Happiness
Innovation
Inspirational
Leadership
Motivation
Organizing
Positive Attitude
Religion
Spirituality
Stress Management
Success
Time Management


www.senyum.net - This website contains articles on wide range of topics. Articles on advertising, sales management, business, stock market, hobbies, health, lifestyle,
family relationships, online business, money, stock trading and many more are available.
www.senyum.net covers USA, UK, Canada, Australia, China and Germany : - complete articles online business - articles tutorial.
Copyright © 2006 SmileMedia Co. All rights reserved.