How to Write a Media Release That Wins You Coverage & Exposure
The Today show? The New York Times? Vanity Fair? A media release (which also goes by its former name, the press release) is a one page, double spaced, single-si...
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More Scams! Do you Really Believe It?
Quit spreading those chain letters, nothing is going to happen to you if you don't mail it to the next person. However, there is a better chance that if you continue mailing, you may have the FTC on you.
Matrix Web Sites - Scam or NOT?
You are personally responsible for what YOU DO. If you have participated and have your own web site because of some BS that say, this is legal and we belong to the BBC, and look at our ICON at the lower right hand corner, then WISE up. Don't fall for that. Do your own homework.
Maximize Your Lead Generation Efforts by Recycling Your Leads
Want to know how to increase the ROI of your precious lead generation dollars? In this article you'll learn how a simple "lead recycling system" can help you stay in touch with longer-term prospects cost-effectively. And more importantly, you'll learn how such a system can easily help you generate additional sales opportunities every year.
8 Lessons in Strategic Marketing A La Daddy Daycare
I bet you thought the movie "Daddy Daycare" was a kiddie comedy, right? Wrong...It's a marketing strategy film! Article explains marketing strategies demonstrated in the film.
Effective Marketing
A short article explaining how to market your product or services:
Fundraising: How To Avoid Three Common Mistakes
If you want to run for cover when you think about fundraising, you're not alone. Three common mistakes can make your fundraising efforts more difficult than they have to be. By avoiding these mistakes, you will be less stressed and you will raise more money.
Ten Effective Ways to Capture Market
"Effective Designing of sales process leads to the optimization of sales".
Learn How to Market Your eBusiness in Real Time: Dissect, Study, Emulate
Everything you will ever need to know about internet
marketing is plainly available to you everywhere you
go on the internet. All you need to do is dissect, study,
and emulate these methods and you invariably will become
just as successful as the people who created them.
Your Elevator Speech – Have You Updated Yours Recently?
Do you have an elevator speech? Does it get people's attention? Do they ask you lots of questions when you tell them what you do? Every great elevator speech needs to answer these key questions...
Forward Thinkers Stay Ahead of the Curve
What is it like from a marketing perspective to be yesterday's news? We rely on what is tried and true in marketing because it is usually safe, tried, and tested. This article shows you 15 ways to become a forward thinker and stay in today's news.
Assumption Based Marketing Vs. Fact Based Marketing
One of the most common mistakes in marketing is making decisions based on assumptions rather than fact.
5 Tips to Heat Up Your On-Line Marketing Using Off-Line Tactics
Hit a slump with your marketing? Need to heat things up? The one aspect of marketing that everyone forgets about, where there is a hot market looking for you...
The 5 Minute Marketing Plan
A 5 Minutes Marketing Plan? Is that Possible? It is and now you have a great outline for one!
Niches - The Path to More Profits
Hey, as business owners we CAN'T be all things for all customers. I mean it would be fantastic if we could, however, you just can't meet the needs and wants of everyone, you would run yourself ragged trying :o(
How To Get Celebrities To Endorse YOUR Product
As crazy as it may sound, you CAN get famous people to endorse your product, and this of course can have a hugely positive impact on your sales and profits. This article talks you through several tips and tricks on exactly how you can go about getting these endorsements.
Corporate Gift Tips To Wow Clients & Associates
Gifts are often used in business as a means to market your company, build relationships, and mend fences. Therefore, it is critical that the gift you select be appropriate and that it make a lasting, great impression. Here are just a few ways to ensure your gift-giving success:
Helping Your Prospects Overcome “Buying Fears” By Using Testimonials
How to use testimonials to establish credibility in your advertsing and marketing materials...
Seven Common Marketing Problems Solved by Marketing Operations
Corporate marketing groups - especially bandwidth-challenged small-to-midsized departments - can be so focused on tactics and fire fighting that they jeopardize their marketing investment. There is a tendency to overreact to events, to tackle symptoms rather than underlying fundamental problems and to jump at the opportunity to please the boss. Many times, this kind of tactical knee jerking ends up leaving many promising companies in the dust, or at least handicapped at the starting gate. To address this issue, Marketing Operations has emerged as an important discipline for improving performance and measuring ROI. Admired technology companies (like Intel, IBM and Amazon) have refined and fine-tuned their marketing organization with an operational focus, and SMBs can benefit from their experience...
7 Tips to Grab New Clients
Entice new clients with these 7 power tips.
Create A Business Card That Sells and is Effective
Why do you business need a business card?
Business card is a powerful piece of card handed out to your clients or given to you by someone which has all that information in such a small space. Business cards are an important part of any business and that gives a first impression of your business to anyone. So customize the card in such a way to make a good impression about it to others.
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