Financial Services Marketing Insights: A Marketing Compass What we now call "marketing" began long before the name was coined. In the mid-1800s, traveling salesmen dressed "snake oil" and other tonics in fancy packaging and extolled their virtues to a gullib...
Name the Top Cable Network Local Cable sales have never been great because
the audience is so fragmented they can't sell it
for even half what the local TV station can get
for crummy time slots.
What Does Your Business Address Say? If you are operating a business from your home and
your post office address clearly indicates a home
address, you may want to re-think your marketing
strategy.
Build Lifelong Networks With Your Own Barter Group I don't know if you have ever seriously considered bartering. If you haven't considered it, it's probably about time that you did. Why? Well, besides the fact that both parties involved in a barter l...
11 Powerful Marketing Tips Each of these 11 marketing tips is based on a marketing strategy or tactic proven to boost sales. How many are you using? Which ones did you overlook?
Marketing Messages: Your 10 Most Important Business Principles As Solo Entrepreneurs we use two basic strategies for marketing: writing and speaking. Rose Hill explains why it is important to create a list of your 10 Most Important Business Principles (MIBP) and utilize them in your marketing efforts . Without them, she claims your marketing efforts will be too diffuse to really grab the attention of your intended ideal clients.
Marketing is More Important Than Expertise You can be the greatest at what you do, but if nobody knows about you, you'll be quickly out of business. As a Solo Entrepreneur, we must shift our thinking to "Marketing is More Important than Mastery." Learn what is needed in your marketing plan to achieve this.
Sowing and Growing Your Network The N-word! We all know the value of networking and we feel we should be doing more of it. Unfortunately, for too many of us the very thought of attending an event where we have to mix and mingle wit...
A Different Perspective On The No-Call List If there is one marketing perspective that is more universal than hatred for the no-call list, it is that in order to be successful in the world of marketing, you have to focus. So why would you want to waste your time and energy and money and every other imaginable resource spraying your message out to people that are guaranteed NOT to want your product or service, no matter how wonderful you just KNOW it is?
10 Surefire Ways to Add Sizzle to Your Brochures Businesses rely on brochures as their front line in communicating their products or services. Yet according to Shannon Cherry, APR, many find them not as successful because they underestimate the ski...
8 BIG Benefits To Selling Big Ticket Items Are you sick and tired of selling E-books or other low profit items? Discover what the big name marketers understand about the benefits of selling big ticket items and why they focus most of their efforts on the high end.
Get More Clients From Networking - Follow The Rules Of Dating! If you're a business owner, you probably spend quite a lot of your time at networking events. In fact, it may be the main way you try to get new clients. But do you ever feel that you could get more ...
7 Tips for Successful Postcard Marketing When you want to drive a surge of traffic to your web site or generate a flood of new sales leads ...send postcards. And be sure to follow the 7 tips revealed in this article so you get the maximum response to your postcards for the lowest cost.
5 High-Impact Marketing Tips Here are 5 high-impact marketing tips you can use to boost your sales quickly. All are simple to implement and they involve little or no new expense.
Uncover Your Hidden Markets You may be overlooking a lot of highly profitable sales you could easily get from your 'hidden markets'. This article reveals how you can uncover these hidden markets ...and the simple procedure you can use to significantly boost your sales from them.
Low-Cost Marketing With Postcards Don't overlook postcards when you want a low-cost way to generate lots of sales leads - or web site traffic. They provide 6 unique advantages you cannot get with most other types of advertising.
3 Simple Selling Tactics These 3 simple selling tactics produce sales by responding to the way customers normally think and behave. They work for any business ...regardless of what you sell, how you sell or where you sell it.
10 Important Marketing Tips Each of these Ten Marketing Tips is based on a highly effective ...but often overlooked marketing tactic. How many are you using? How many have you overlooked?
How To Recover Your Almost Customers You'll always need to find new prospects for your business. But don't overlook those you already attracted. Many are close to buying. Use these four simple procedures to convert those "almost customers" into paying customers.
12 Reasons to Market With Postcards You are overlooking a highly effective and very low-cost sales tool if your marketing activity does not include postcards. Here are 12 of the many reasons why you should be using postcards.
Are You A Creative Meathead? Do you wish you could come up with that next big product idea,
marketing technique, advertisement, or business model? At the
same time, you fight to let your c...
Credit Card Comparison Guide Shopping around for a credit card can save you money on interest and fees. You'll want to find one with features that match your needs. The following informatio...
Blogs and RSS Feeds, Oh My This articles is written as a simple explaination of Blogs and RSS and how these technologies can help you in your small business.
Treadmills - Get Fit Stay Fit Your exercise program could benefit from the use of treadmills. Using a treadmill provides a wonderful cardiovascular workout for your heart, your lungs, and yo...
The Three Factors of Credit-Worthiness Between the Internet, well-meaning family and friends, and know-it-all articles in the print media, it's hard to know where the facts end and the nonsense begin...
Summer Dieting Tips "Find someone - a friend, a partner, a husband, who you can be accountable to," he says. "Someone you can walk with, someone who won't let you down, someone who...
Product Promoting: Getting The Response When you publish a content site there are times when affiliate products are not the only products you want to recommend. Situations when you'll find you'll want...
Are You Making These Press Release Mistakes? Before you send that press release off into the world, take a moment and run your press release through this checklist. Remember, you only have a few seconds to...
Cash in on Your Expertise Are you searching for an avenue to generate new income, perhaps even a new career? Learn how to put your existing skills to work in a whole new way.
Number 1 Advice In Entrepreneurship When I first started my business, an experienced business woman gave me this piece of advice. To this day, that bit of advice has proved to be invaluable. It he...
Selecting a Laminate Floor to Suite Your Needs The appeal of laminate flooring lies not only in the aesthetic value of its representation of real hardwood, but also due to their incredible durability and eas...
4 Amazing Tips To Successfully Persuade Anyone Having excellent persuasion skills is one of the most important
abilities to possess in order to get what you want. We need the
support and cooperation of oth...
Take Anything... Just Leave My Coffee Alone! The pursuit of a healthier you shouldn't involve losing everything we enjoy. However, it has been well-established that caffeine consumption confounds weight l...
Finding Answers to Underachievement Underachievement! What can you do when your bright child starts drifting away in school? A lot. Here's an article that can help you learn where to get started.
Decorating With Room Dividers Room dividers can be both decorative and practical. They can serve to break one large room up into cozy sections, hide a cluttered area, or simply sit against ...
Why Train Your Dog? Dogs and humans have existed together in harmony for perhaps thousands of years. Dog training in the early days amounted to little other than training a dog to...
How To Write An Effective Ad How do you create an ad that gets attention, create interest, curiosity and generates a steady flow of inquiries and phone calls?
A Minute of Deliberate Attraction is Better Than None Ideally, we will want to become more deliberate offer-ers about the vibrations we offer. When we become deliberate about what we give our focus, attention, and ...