|
Author: Tim Somers Article source: http://www.sohoday.com/. Used with author's permission.
It's hard to get your email through to clients, friends and family with all the Spam Filtering going on these days. If you are a Home Based Business owner that sends out a newsletter regularly you'll want to keep the following tips in mind to make certain your Work At Home Newsletter is getting through all the Spam Filters.
Spam is defiantly a problem. At one time I was receiving almost 300 per day, spending a good part an hour sifting through the mass of junk was more than I could tolerate. So I too enlisted the help of a Spam Filter - Spam Arrest.
I do worry about losing out on emails that are important and interesting, but this is the price we all have to pay for those Spammers that have abused and are abusing the Internet.
Most Spam Filters use a Blacklist - these are clusters of email addresses and domain names that are known for sending out a lot of Spam. Recipients of Spam generate most Blacklists'. So your newsletter could fall victim to a click happy Spam identifier that clicks your email into the dreaded Blacklist vault.
Spam Assassin, Cloudmark's SpamNet and Spam Arrest all use different methods of blocking spam. Spam Assassin uses a point system to conclude whether or not an email is Spam. If your Newsletter scores high it will surely be treated as spam and blocked. SpamNet blocks Spam two ways; the first, filters email based on keywords like "Free", and the second allows users to mark email and submit identified Spam to be blocked to other users of SpamNet.
My personal favorite is Spam Arrest, because it offers you total control over your inbox. You can decide who is allowed to send you email by importing your personal address book, or entering your known and approved contact addresses directly into the system.
Emails from unknown senders will receive an auto-reply message containing a "challenge" -- if or when the sender completes the challenge (the response), their email is forwarded to your inbox, and they are then added to your authorized sender list.
The challenge is easy for people, but impossible for automated systems (i.e. spambots) to complete.
The Spam Arrest challenge/response system effectively blocks all the spam while still allowing friends, family and trusted contacts to email you without the risk of being filtered out by imprecise software systems.
So How Do You Keep Your Newsletter From Being Blocked?
Here are some tips to help your Newsletter reach your subscribers:
DO NOT send your newsletter unsolicited. Be sure your customers have requested to be on your subscriber distribution list - using an auto responder, like Aweber, that requires your subscribers to opt-in and confirm that then have requested your Newsletter will help keep you off the blacklists.
Use your Newsletter's name in the subject line. Your subscribers should recognize your Newsletters name. Using subject lines that are full of hype and so called trigger words may get your Newsletter blocked by the Spam filters.
NEVER TYPE IN ALL CAPS. This will surely get the Spam filter red flags raised and your email forwarded to the dreaded blacklists.
Words like "Free", "Limited Offer", "Money" even "home business" will engage most Spam filters.
The simplest words like "remove" should be avoided as well. Use "unsubscribe" in your directions to subscribers that want to stop receiving your Newsletter.
Spammers most often use free email addresses - so you should avoid using them at all costs. Send your Newsletter from a reputable domain name - one that matches your own website would be best.
Never send attachments with your Newsletter. Attachments put a fear in most email recipients and will tag your email as Spam.
Your Newsletter will most likely have words within the text that trigger Spam filters - these words like "Free" and "Home Business" can be easily disguised by adding a period or hyphen between two letters - do not over do it though. It will not be long before this tactic will be a trigger for the top Spam filters, so keep up with all aspects of the best Spam filters so your Newsletter will reach your subscribers. Copyright 2005 - Tim Somers, 3G Enterprises, LLC
Tim Somers "The Home Biz Honcho". Changing Your Life, Helping You Make Money While You Work From Home. Get Tim's Top Ten Home Biz Opportunities - Free Report at: http://www.Home-Based-Business-Opportunity-Honcho.com
If you are ready to start building a Residual Income - Tim will build you your very own Money Generating Website for FREE! http://www.Free-Make-Money-Site.com
Low Carb Diets - Are They For You?
Low carb diets have changed the way we look at dieting. Discover 3 reasons low carb diets are so popular and how to tell if low carbing will work for you.
A College Loan Will Finance Your Education!
A college loan has given people all over the United States a chance to further their education, even if they are not making a lot of money. Education loans can ...
ADHD - Its a Wonderful Life
Relates ADHD to the classic Christmas movie starring Jimmy Stewart and Donna Reed "Its a wonderful life"
7 Excuses For Not Starting Up Your Weight Loss Diet
With todays selection of weight loss diet plans, you can find a fitness diet taliored for you. You can eat good food, go to the Sizzler's for example once a wee...
Elidel and Protopic? Natural Alternatives to Treat Eczema
Fighting eczema? Losing? Simple and effective lifestyle methods may remove eczema from your life.
Different Ways of Buying Stocks
Let's say you are interested in this one company. You read its annual report and you like what you see. It is time to buy! There are several techniques of buyin...
Start Choosing Your Own Baby Books
It is often claimed that the act of lecture with your baby helps a lot in their own development, but what is the criteria which can decide what are the appropri...
Quickstart Guide to Making Your Own Pet Food at Home
To prepare healthy and nutritious food for your pet you should study your pet's natural habitat and food sources, and then prepare foods that most closely resem...
Frustration Is Typical When Operating A Home Based Business
Operating any type of business will present its share of challenges and online businesses are certainly no exception.
The Medias Muscle: Make it Work for You
Right now there are reporters and producers at media outlets across the country looking for new interesting story ideas. Why can't their next feature article be...
C-R-I-T-I-C-I-S-M
Don't say it out loud! Stop too late. We all give it and all received it. But how well do we deal with it. Criticism at it's best.
Getting Wallpapers And Logos For Your Mobile Phones
Getting wallpapers and logos for your mobile phones
Guarantee Recipients Opening Your Emails With These Secrets To Successful Subject Lines!
Learn how to get your emails read every time. Here are a few great tips which will show you how to never get your email deleted again.
Creating a Landing Page Campaign: 7 Things to Avoid
Do your ads create buyers? You're only as good as your campaign strategy. If you don't have a strong online landing page for your print and online ads you are...
Is Bariatric Bypass Surgery For You?
There are two basic types of bariatric surgeries for weight loss: restriction procedures and malabsorption procedures. Restriction procedures reduce the size of...
Delete Cookies: New-Age Diet or Common Sense Internet Security?
No, this article isn't about some new, lose-20-pounds-in-a-week, certified-by-some-tan-Southern-California-doctor diet. It's about cookies on your computer - wh...
Are You Ready for a Boxer?
I think I should introduce myself, my name is Adrian Mansilla . I'm NOT a boxer dog trainer or anything fancy, but just an ordinary guy like you who simply love...
RSS And The Billion Channel Internet
The real potential of RSS lies in Broadcasting. Will
the future version of RSS, presently only in its
'Model T' stage, provide a personal TV channel for
every...
Increase Your Web Site Traffic With Link Building
Looking for a way to increase traffic to your web site? More traffic to you web site can increase sales and advertising revenue. Once your web site is completed...
Technology and International Terrorism
Just how much has technology helped the War on Terror? You might be surprised.
Copywriter Trick Unveiled: How to Write Better Copy Faster
I'm going to share with you a method guaranteed to get your copy razor sharp in a hurry.
Developing a Fantastic Relationship with Your Child
Four steps and four more strategies for developing a powerful and positive relationship with your child
Cyndy Violette - The New Face of Poker
Cyndy Violette is becoming the new face of the increasingly popular game of poker. Cyndy is leading the new breed of poker players...
Easy Weight Loss -- 5 Steps to Lose Weight
Easy Weight Loss is easy! Anyone can lose weight fast following my plan for easy weight loss, but I can't guarantee you'll keep it off...
|
Print this page