Leads are the Life Blood of any Online Home Based Business. The Best leads are the Leads You Generate Yourself using Lead Capture Pages.
Only Use LCPS Created by others and Hosted on There Site
Only Use your LCPS Hosted on Your Own Web Sites
The Hybrid which is a Combination of Both
The Advantages of Strategy 1 using Other Peoples Pages
Quicker Startup
Proven and Reliable
Use there Bandwidth
The DisAdvantages of Strategy 1 using Other Peoples Pages
They Get the Traffic
They are in Control
The Advantages of Strategy 2 using your own Pages
You are in Control
You decide what, Where and How to Promote
Much More Flexibility
You get all the Traffic
You own all the Banner, Text ads and Pop-Ups
The DisAdvantages of Strategy 2 using your own Pages
Slower Startup
More Work
Using Your Bandwidth
Strategy 3 the Hybrid Approach seems to Maximize the benefits while Minimizing the Disadvantages.
The First part of Strategy 3 is deciding which 3rd Party Lead Capture page you are going to Promote.
My All Important Rule 1
Only Promote 3rd Party Lead Capture Pages that Notify you with the E-Mail Address when Someone signs up to your Page.
Before I use a Lead Capture Page I sign-up Myself to see what kind of information I am given. If it passed the Rule 1 test then I use it. If it doesn't pass the Test I don't use it.
About The Author:
Mike Makler has been Marketing Online Since 2001 When he Built
an Organization of over 100,000 Members
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