|
Author: Niall Roche Article source: http://www.goarticles.com/. Used with author's permission.
In the world of online busines something has gone wrong. Something has gone badly wrong. In the pursuit of wealth and success business ethics have not so much fallen by the wayside as been torn up, stomped on and burned to ash. Where some loose form of rule may have applied before there now only exists chaos, greed and hype.
Where are these businesses that lack ethics?
Look around you. Every automatically generated content or directory site that pops up is search engine spam. You can call them doorway sites or any other cute name you want but the end result is the same - spam. These sites are run by the quick buck guys and gals. Sure they make quick money. They also clog up the search engines and make it far more difficult for legitimate marketers to make an honest buck. These people have zero respect for the industry they're in and calling what they do "business" is at very best a joke.
What about scraper sites that steal content from other websites? Is using somebody elses content on your website without even linking back to the original site ok? Is the online theft of other peoples content now legal? In the offline world there's a name for this practice - it's called plagiarism. Plagiarism can get you kicked out of school, thrown out of college, cost you your job or land you in court - in the real world. In the online world you get a pat on the back from your fellow cronies for coming up with yet another way to steal other peoples content for your use.
What about the guys selling yet another overpriced, overhyped infoproduct that is the, alleged, solution to all your traffic, content or financial woes? Selling a product for a fair price is good. Selling the same product for a vastly inflated price is well.... criminal. In the offline world companies are forced to offer the best possible bargain to consumers to stay in the game. Online the prices are created at a whim because online marketers know a sucker is born every minute and their product WILL sell - regardless of how good or bad it is.
What about the online clubs and services where you pay anywhere from $100 to $1,000 per month for access to their features or facilities? 90% of this information can be gathered online for free but several of these marketing gurus stick the words "secret", "hidden" or "never seen before" all over their sales letter and again the suckers flock in to be parted from their hard earned dollar.
This is the point of this article. What the current crop of online marketers are forgetting is that the vast majority of people have to work for a living. Every time they release yet another hyped up, over priced product that promises the world they're delivering false hopes into the hands of hopeful blue collar workers. Just because you're parting these people from their hard earned cash from a distance doesn't make it right to overcharge them. The only difference is that in the real world you'd have to face these same customers stomping back to your shop looking for a refund and possibly a fight. Anybody who has ever worked in real world sales can identify with this.
Running an online business does not mean that you can pull any trick, stunt or marketing ploy you want and then hide behind an email address.
Running an online business does not mean that you can do no wrong.
Running an online business means that you are parting hard working people from hard earned cash.
Ethics still matter.
People still matter.
Some marketers should seriouly consider this the next time they look at the bottomline of their next marketing adventure. This article was provided courtesy of Affiliate-Advocate.com where you'll find tons of information on online affiliate marketing
How To Explode Your Web Sites Traffic With Articles Permanently!
There is one golden rule, which is inherent in this free and extremely effective internet marketing strategy. First GIVE, and then TAKE. It's as simple as that....
Your Holiday Survival Checklist
Admit it! You promised this year was not going to be like the last few, but yet you are already feeling that holiday anxiety. The TO DO list even if unwritten ...
Family Meal Planning Made Easy
Family meal planning doesn't have to be difficult or time-consuming. In fact, taking a little time to plan ahead can actually save you lots of money and time s...
Managing Client Relationships
Even the best run organizations occasionally run into difficult situations with clients, consultants, and vendors. Learn how to manage client relationships.
The Ins And Outs Of No Load Life Insurance
What is no load life insurance? No load insurance is fairly uncommon, but many consider it better than the average whole life insurance package. Life insurance ...
BB Guns and Your Children
Considerations when answering your children in regard to bb guns...
Can You Actually Fail A Personality Quiz?
Q. I didn't get a job that I interviewed for. The employer told me that I had "failed" the personality quiz. How is that possible? Does this mean that I have no...
How Nearly Going Broke Taught Me The Value Of Niche Marketing
If you want to learn how effective Niche Marketing can be,
I suggest you "don't" take the route I did.
Sewing Machines: Making a Comeback?
While we don't have to rely on sewing machines to satisfy our basic clothing needs, more and more people today turn to sewing to create unique, luxurious, one-o...
How NOT to fix Your Wife (Girlfriend or Date)!
Many men try to solve women's problems when all the women want or need is to be listened to. Here's how my wife effectively trained me to listen to her.
You Can Become A Successful Internet Entrepreneur!
Everyday people ask me if they will make money with the internet. Of course i said. But it takes times and determination. You cannot expect to make a six figure...
Home Equity Loans Online - Types Of Home Equity Loans
When seeking a home equity loan, it's important to understand the different types of home equity loans available.
You are the President of Your Own Nation
Congratulations! You are the president of your own nation, and it is called "Imagination". This particular nation is the driving force behind your life and is...
3 Ways to Publish RSS
As RSS news syndication gains popularity among users, new ways for publishing RSS are emerging. In this article, I examine the three most popular methods, and ...
Tone Up While at Work
We sit at our desk only to get up when we need to refreshen our coffees. Here are a few tips to help you burn a few calories at work and get that body moving.
Negotiating for Success
Negotiation skills are a critical component to any sales interaction. Learning how to leave the table with both players feeling as if they've won, is a skill t...
Drug Interactions? Wonder if Your Prescription Drugs Are Messing with Each Other? Check
I found a great drug-drug interaction resource site today while in clinic. There is no reason why you cannot use the same reference. So many times people are on...
Five Excellent Indie Encryption And Security Solutions You Have Not Heard About
Encryption and security software solutions created by independent software developers are often MUCH better and cheaper than application created by their corpor...
How To Improve Your Voice
Voice is vital for your sales success.
How You Can Save Up to 50% or More on Your Next RV Rental Vacation
There are probably more ways in which the proactive RV rental vacationer can save money than in any other mode of vacation travel. Here are 12 proven tips to st...
Gaining Muscle Mass
This article will discuss how to gain weight naturally muscle building. Gaining weight naturally is about muscle building and using a mass building diet daily. ...
What Is One Flower Benefit That You Know Of?
Flowers are all around us but we never take the time to appreciate its beauty. Flowers affect our lives in many ways than we never knew. This article shows you ...
A Stock Market Investment Strategy
An investment strategy offering an enviable opportunity to learn how and when and why and where to invest in the stock market commission-free. An investment st...
Golf Swing Simulators
The wonderful thing about a full swing indoor simulator is that it is not weather dependent and you can play year-round
|
Print this page