Copywriting for Astrology, Numerology, Tarot, and the Mystic Audience These days, you don't have to traverse the dark forest on the eve of the Full Moon to find a gypsy, psychic or "intuitive" as many now call themselves. Chances are, the local astrologist or tarot reader is making more than a comfortable living for herself in a corporate complex near you. She's probably dressed in proper business attire, scheduling consultations from her art-deco office right now.
How To Become A Freelance Copywriter In New York For those looking to succeed, employment is hard to find only because we lack the knowledge of where to find the work we want. However, for a freelance copywriter, New York is an excellent place to start working. In fact there may be no better place, actually.
Five Tips for Writing Eyeball-Grabbing Headlines If you made it this far, the headline for this story has caught your attention. Hot headlines are a hit with readers because they stick out, grab attention and urge them to read the rest of the story.
Killer Business Headline Templates - So How Do You Write Killer Headlines in Minutes? You Cheat! According to Branding and Advertising legend, David Ogilvy: 5 times as many people read the headline than they do the body copy in a sales message. This means that unless your headline actually helps sell what you've got to offer, you'll have wasted 90% of your time, money and energy...
Custom Writing Services: Market Overview In this article the author is going to carry out custom writing services market overview providing comprehensive survey of the market divided into the following categories: market identification, market size, market segmentation, market growth speed, market customers, principles of operation, financial characteristics, quality of products, pricing policies, regulations, competitors and leaders, current trends within the industry, market success factors, and other categories. The research is structured in such a way as to group related issues in a logical order.
Copywriting Tricks: Nailing the Voice If you're a copywriter, then you're familiar with what's commonly referred to as "the voice." What is this exactly, and why do you need to master it in your writing?
7 Steps You MUST Take Before Writing a Word of Copy! One of the biggest misconceptions new clients have when they come to me is I can whip out a sales letter in a few days. Wrong, wrong and wrong. A lot of preparation goes into writing copy. I spend on average 50% - 70% of my time PREPARING to write copy. If you don't do your homework, the chances go up exponentially that your copy will fall flat on its face. Use this simple checklist to get you prepared for writing your own sales copy.
The Secret to Drilling Down Deep in Your Target Market Putting yourself in the shoes of your client is the best thing you can ever do. When you start thinking and anticipating what's going on in their minds, that's when your copy's going to start connecting. And that's what we do as copywriters and business folks.
Discover Your Creativity As a growing copywriter and Cyberspace Marketeer, I often seek new ideas and ways of doing stuff... But before this process can happen, I have to "pay my dues." I do this through research over the Internet. I get out and socialize, during work time and play time. Only afterwards am I able to discover and lay out creative, unique solutions.
How to Build Benefits from Features Fast and Easy with the Solution Approach Every marketer gets the advice: Sell Benefits Not Features. The concept is important but it confuses a lot of people. In this article, you'll discover exactly what it takes to build a strong-selling benefit list from features. Using the Solution Approach, it's fast and easy.
Write Benefits in Your Headlines to Deliver the Dream! Think of how to write a headline that conveys the benefits of your product or service as the solution to the wants and desires of your target market. When creating your headline, try to put yourself in the shoes of your target audience mentally and think of how to give your audience the "perfect alternative"--the biggest benefit they genuinely desire.
The Second Most Important Element of Your Ad... after the Headline The average person who sees your ad, gives it a few seconds at best before flicking to the next ad. So when you manage to capture somebody's attention with a headline... you absolutely must follow it up with...
Christmas Cookie Decorating 101 Mimi Cummins, co-author of the book "Christmas Cookies Are for Giving" shares tips and hints on various ways of dressing up cookies during the holiday season.
Travel Your Way To More Traffic I am not a professional photographer nor am I in the travel business. However, I stay very busy these days taking scenic photographs and featuring them on my w...
Wheres The Plastic In Plastic Surgery? Plastic surgery - Read this informative article and discover what's plastic in plastic surgery and how it differs from cosmetic surgery.
Intelligent Emotions The emotions of happiness and saddness are so taken for granted that we have forgotten their purpose in being inside of us at all. Over and above anything that ...
Hows Your Wheel Of Life? Do you experience stress in your life? Are you burned out? Is your life out of control?
The One Thing That Matters If you are reading this article, however you found it; I know something about you. You have a desire, perhaps even a burning one, to assimilate new information...
Fussy Eaters Feeding your child is a daunting prospect. Terrible twos have been known to eat too much (raiding the biscuit tin is always a favourite) too little, (its never ...
How Can A Communications Audit Help You? Faulty internal communications can lead to mistakes, discouraged and unhappy staff, employees leaving the company. Poor external communications can jeopardize ...
Amazing Kettlebell Workout Produces Superior Results Russian Kettlebells are amazing! These kettlebell workouts may be the answer to maintaining a home gym or having an expensive club
membership. With Russian ket...
Accepting and Embracing Your Sexual Self Since I care a great deal for others, it is my belief that it is important for us to be true to ourselves, but not to the detriment of another. What has been wr...
Hyaluronic Acid - The Natural Face Lift? If So What Is It and What Does It Do? In Yuzuri Hara, a village in Japan, ten percent of the population is 85 or older. Diseases of aging, such as cancer, diabe...
The Twin Actions of Accomplishment When it comes to achieving accomplishments there are two foundational actions that must take place. When these two actions take place, and take place in the rig...
Tuna Patties With Lemon Dill Sauce Losing weight doesn't have to be difficult, boring or making your hungry. "Tuna Patties With Lemon Dill Sauce" is another recipe in a range of hunger-fighting, ...
The Science of Marketing Why is "science" such an important concept in marketing? Simply said, it's where it begins... but don't be intimidated by the title... it's all about knowledge.
Identity Theft Offline -- So Many Possibilities People are too careless when giving away information about themselves, both online and offline. Much cautioned about identity theft and phishing in the Internet...