How to Write a Sizzling Sales Letter, Part 1 When you sit down to write a sales letter to your prospects, it can be difficult to know just where to start. Regardless of the purpose of your letter, it has capture the attention of your readers, speak to their individual needs, give good reasons why your prospects can trust you, communicate your offer succinctly and clearly, and encourage your prospect to act now. But more than that, it has to sizzle.
Is Freelance Hiring Right For You? If you were faced with the task of hiring talented individuals to handle a huge account you just landed, are up for the task? When you consider the process of linking a project with talented professionals it can be quite daunting, leaving a business owner or manager with a major challenge. Perhaps Freelancing is the way for you!
How To Ethically Use A Swipe File For Your Ad Copy Did you ever wish you could afford to hire one of those professional copy writers who charge $5000 or more to write a simple sales letter? Or worse, have you laid down your hard-earned cash for a self-proclaimed "professional" writer, and gotten back something your 3rd grader could have written?
Long Copy vs. Short Copy… If You’re Still Debating This, You’re Missing The Point! I've seen this ongoing debate debate jump up again recently in several Blogs and message boards and I can't help but laugh. It's not a new debate… Ever since the long copy masters of the early 1900's, people have been arguing for or against the practice.
Quotations as Expressions in Life Quotations are expressions, usually in the spoken form or in literature, which are referenced to by others.
Are You Making These Press Release Mistakes? Before you send that press release off into the world, take a moment and run your press release through this checklist. Remember, you only have a few seconds to catch the attention of busy journalists and editors -- don't blow it over an easily corrected mistake.
How You Can Find Freelance Copy Editing Jobs Even for those with the skills needed, finding freelance copy editing jobs can seem next to impossible. Find out how you can find copy editing jobs here.
Can You Become a Freelance Copywriter in Los Angeles? Most freelance writers around the world struggle to find employment or jobs that are within their own cities and home towns. But, if you want to become a freelance copywriter, Los Angeles can add several benefits.
Six Reasons You Don’t Need a Technical Writer (and Why They’re Dead Wrong!) Releasing a new version of your software? Developing a new product that needs a great user manual? Who needs a writer; you can do the job with your existing staff, right? You might be able to pull it off, but I'm willing to bet you'll be happier with the results and ultimately save money if you hire a technical writer at the start.
A Little-Known Secret To Writing Sales Copy, For Serious Copywriters Only! Have you ever wondered how your copy sounds to your prospects when they're reading it? If you have, here's a little-known trick to making your copy sound as clear as a bell, and feel as comforting as a warm fireplace in the winter.
Copywriting 101: Exclamation Point, Friend or Foe? Have you become addicted to multiple exclamation points in your prose because you feel SO passionately about your marketing message? If so, it's possible you suffer from exclamation pointitis, a highly curable disease of the newbie copywriter. Never fear, help is here. Use these tips to break the habit and to create sophisticated copy that grabs readers' attention quietly and elegantly.
Internet Marketing 102: Copy What Works Internet Marketing- Forget the experts, latest software program or even that book that someone is selling to get on the "best seller list" and the 200 free ebooks they are offering you. Here is what REALLY works, and it's something that you learned in kindergarden.
Web Writing - Dont Lose Your Visitors Attention! How you write your content can have a drastic effect on sales for your website. Here are some tips on how to keep your visitor's interest so they make it to the all-important order form.
Four Simple Steps to Improve Your Sales Copy You know what it's like ... you're reading the sales material about a product you're considering buying, but, as you read, all these questions seem to pop into your mind, but there's no-one there to answer them, so you shelve your plans to purchase.
Steps to a Writing an Effective Press Releases An effective press release is vital to the success of your business. Here are tips to make yours press release excel using with proven tips and guidelines.
How To Find Freelance Copywriting Jobs Your goal is to land a few nice, secure freelance copywriting jobs, but how do you get them? The most important factor in finding these jobs is that you pursue the job you are looking for with all of your ducks in a row, so to speak. Here are a few things you need to do in order to get the freelance copywriting jobs that you have been looking for.
How To Find Freelance Jobs - Writing About Food Did you know that jobs writing about food are available? These opportunities are available in a variety of areas. Employment in these fields is an exciting concept. For many, getting their foot in the door is the most important and most challenging first step. Find out what your next steps should be here.
Use Photos as Part of your Marketing Arsenal Photos should be important parts of your marketing. Photographic pictures have other functions
than creative art and illustrations that aren't
photographic pict...
How to Get More Mileage Out of Your Media Coverage There's no denying the value of editorial side coverage, but you can't count on people reading a news or feature item about your company and acting on the
info...
Saturn: Your Challenge to Become An Expert In traditional astrology, Saturn is well-known as "The Lord of
Karma." But after 40 years as a professional astrologer, I have
discovered that Saturn has been...
The Path To Your Prospects Wallet Begins At His Heart You want your prospect to make the decision to buy your product or service. So you show him what you have to offer in your sales letter, web page, ad or commerc...
Success With Newsletters Succeed by writing a regular and informative newsletter. An excellent and economical way to promote your business online...
Pay-Per-Click Search Engines – The Basics Search engine optimization can take a long time to show results. The Google sandbox alone can delay optimization results by 6 to 8 months. So, what can you do t...
The Myth of What We Manage Perhaps it is merely semantics, but an underlying problem I find that people have as it relates to the success in their life lies in a proper understanding of w...
Search Engine Ranking - What Works Now The methods employed to increase your search engine rankings may seem like rocket science to you, so you have probably avoided dealing with this issue. I am her...
See No Google, Hear No Google, Speak No Google I woke up last night in a cold sweat. Seriously - I'm not joking! It was three in the morning and I'd just had a nightmare that is enough to scare any website...
Help – I Need Traffic To My Website It's no secret, the lifeblood of any website is the amount of traffic that consistently visits it on a daily basis. Generally speaking large amounts of traffic...
Employee Discipline: How to Nip Problems in the Bud Disciplining employees is so dreaded by so many supervisors that many look the other way when trouble develops, perhaps in the hope that the matter will correct...
AC/DC Many can argue that Australian rock band, AC/DC is one of the world's greatest. Their raw, simple and spacious sound is deemed as a backlash to the lumbering st...
Low Carb Intelligence vs. Low Carb Stupidity The low carb diet is not inherently stupid, but many low carbers are uninformed, misinformed, or lack the intuitive bodily wisdom to utilize the low carb approa...
