Its Time To Start That Swipe File Just as great fiction is an art, so is great copywriting. Beneath the art, however, there's a foundation of basic knowledge and skills. The craft that goes into your writing. Craft comes first. Ar...
Hiring a Good Content Writer Choosing a good content writer is as important as choosing a good web development and marketing team. Creating a website is a one time affair, but it is after all your content that addresses the basic needs of your visitors and makes then do business with you.
The Secret Truth About Writing Great Sales Copy On the Internet the written word is all you've got so you had better make it effective or you are going to lose a hell of a lot of customers...
Sales Headline Copywriting – Two Quick Steps to Success The headline to a sales letter is like the doorway to a store. The purpose of both is to draw people in. To get people in the store, a doorway has to be both attractive and inviting. To get people to read the letter, the headline has to both make the prospect take notice and make them want to know more. This article shows you exactly how to do it.
7 Powerful Sales Copy Writing Techniques! Copy writing is a million dollars industry and copy writing
skill is something you can also mastered, it requires a lot
of practices to write an effective sales letter, yes! You
can also learn how to write a good compelling sales letter!
7 Essential Tips for Reviewing and Approving Copy Nothing can turn strong copy into a 97-pound weakling faster than a flawed review process. The result is severely handicapped marketing efforts and, alas, fewer sales. How can you avoid this dire marketing situation? By having a smart and consistent review process that preserves the selling power of your marketing communications.
The One Word Every Prospect Craves It's arguably the most important word in the copywriter's arsenal. It ranks right at the top with words like "free," "new" and "savings." Do you know what it is?
Cause and Effect What is the "unique selling position" in your market? Luck will not propel you to success. Understand the "cause" of your market's problem by knowing your target. Solving their problem is the "effect" they are looking for.
Ghostwriting: Your Questions Answered Got a story to tell but no time to write it? Then maybe you need a ghostwriter. This short article answers some of the common questions about ghostwriting.
Are Parents Trying Too Hard? One of the implications of the current trend toward smaller families is that we now have a generation of parents who are willing to go to enormous lengths to gi...
The Dangers of Canine Parasites Some canine parasites can be very dangerous to your dog, especially to puppies. Hookworms, roundworms and tapeworms can often times cause serious health problem...
More Subtle Than Any Beast of the Field Adolphe Adam (1803-1856), composer of "O Holy Night," once observed, "In Paris, at the hub of the arts, one cannot enter a church without being followed by one ...
Sell Without Feeling Like A Used Car Salesman Think about it like this, you and your products or services are standing at the edge of a chasm on Mount Everest. I call it the Purchase Chasm™. Your potentia...
Are Keywords Destroying the Flow of Your SEO Copy? When you try too hard to optimize your copy for the search engines, you end up destroying the flow... and your sales. Here's how you can easily maintain the nat...
Sexual Relationships in Space Colonies Many behavioral scientists believe that interpersonal relationships amongst astronauts will be a problematic situation and could very well effect the over all m...
Four Poems: Two for the Devil, Two for Peru Here is some witty poetry, one poem on the Aztec year 2012, a year that has been in the public's eye a quite a lot; one on cloning, and the biblical end time ev...
10 Feng Shui Tips for a Better Life Ever walked into a house that felt like home? Ever reminisced about the best year of your life, and wondered why everything came together for you? It could be F...
Acres of Diamonds Russell Conwell helped to transform a night school in a church basement in Philadelphia into Temple University. He did it by retelling a story that was told to...
The Professor Makes A Minus Power Move The department chair had an opportunity to invigorate his department; he was energized by the prospects. The Dean turned down his proposal, and the department c...
Home Healthcare Careers One of the fastest growing sectors of the medical industry is that of home health. There are many reasons for this growth, but most important are: The number o...
Be Number One If you want the monstrous traffic, huge conversion rates and just the ability to sell anything with your name on it, you NEED to become number one!
How to Succeed When Youre in Massive Debt Debt is a scary place to be; it is emotionally and financially threatening. It limits our ability to meet daily expenses, invest for the future, and creates a l...
