|
Author: Titus Hoskins Article source: http://www.websition.com/. Used with author's permission.
Successful websites extend their reach far and wide! They
build links, connections, partnerships, or use whatever means
they can to extend the reach of their sites. By extending
their reach, these websites create greater exposure,
bringing in more targeted traffic, leads and sales.
You should do the same with your site. It will greatly
increase the importance of your site -- boosting name
recognition and increasing your site's visibility.
Lets look at a real life comparison, ever build a large
patio or outdoor deck onto your house and suddenly realize
you have not only doubled the floor plan but you have also
changed the very nature of the house itself. Or you build
a gazebo or a guest house on your property... and suddenly
you and your visitors have a different view or opinion of
your property. In fact, you have expanded the reach of your
property by building these extensions.
Think of your website in the same light -- by building simple
extensions you can change how your site is viewed and judged
by others; resulting in many positive benefits. Little things
that are so simple to do, yet it can have far reaching
implications for your site. You can, in fact, extend the
reach of your site to all corners of the globe.
Here are some of the best techniques for extending the
reach of your site, some of these are very simple, some a
little more complex:
Article Writing
Get one way targeted links placed all over the web by writing
simple 'how to' articles on the topic or theme of your site.
Extend the reach of your site by simply including your live
links in the author's resource box at the end of your articles.
Simple and very easy to do -- just try it!
Viral Desktop Applications
You can extend the reach of your site by placing links directly
onto the desktops of your visitors by offering them simple
desktop applications like wallpaper, software programs, or
ecalendars, like the DATEwise desktop eCalendar (see below).
These are great for building brand recognition.
Old Fashion Link Building
Finding related websites and asking for reciprocal links
is still one of the best ways to extend your site. Takes a
bit of hard work but it pays off big time. And don't forget
about testimonials, simple little recommendations about a
site or product, these can be great link building opportunities.
Bookmarks
Make sure you have a bookmark link on all your pages.
You might also want to make a favicon, a small logo that goes
with your bookmarks. And subtly ask those who bookmark your site
to place a shortcut on their desktops.
Ezine or Newsletter
You can reach and keep reaching your site's visitors by
building your own opt-in list newsletter or ezine. Broaden
the scope of your site by offering diverse information in
these publications.
Viral eBooks and Reports
These can be simple 'how-to' ebooks on topics related to
your site. Include links to your website and build name
recognition as well as tageted traffic.
Forum Posting
Becoming a regular poster on all the online forums will
give your site greater exposure and build site or brand
recognition. More importantly, if you offer helpful and
well informed information your site will acquire a resident
expert -- you!
Off-line Advertising
Placing your site's logo or URL in off-line places, billboards,
t-shirts, caps, but try to resist the latest trend -- putting
URLs on body parts! Off-line exposure will greatly extend
the reach of your site.
Burning CDs
Burning your best programs or information on CDs, DVDs or disks
and distributing these around to all interested parties
will create more recognition. Great for reaching non-online
computer users.
RSS Feeds and Blogs
This may prove to be the granddaddy of ways to extend your site.
The original name for RSS stood for 'Rich Site Summary' -- you
make a summary of your website and syndicate it to all interested
parties. Other webmasters will take your syndicated RSS feeds
and place them on their sites. You create mini satellite sites
of your content all over the web!
In addition, as your site expands and grows, other opportunities
will present themselves... in traditional media such as TV, Radio
and Print advertising. Starting an affiliate program for your site
is another option you may want to consider. An affiliate program
can greatly expand the reach of your site. So too, will starting
mirror sites in different languages or countries.
As you can plainly see, there are countless ways to extend the
reach of your site. However, just trying a few of these will boost
your site's creditability and visibility, bringing in more targeted
leads and traffic. So it's your move, don't just let your site
sit there, start implementing some of what you're just read.
The whole world is waiting... ..........
Get a Free DATEwise eCalendar & Personal Planner for your Desktop.
Click here for Free Desktop Calendar
Copyright © 2005 Titus Hoskins of Free Marketing Tools
This article may be freely distributed if this resource box stays attached.
Create a Network and Catapult Your Job Search
Networking is still known as a great job-search strategy, yet it eludes some individuals simply because they don't know how to go about it. Individuals also ten...
Collaboration Software - Building an Office Without Walls
Do you want to build your office without walls and without bounds with regards to productivity? Then you should consider implementing collaboration software.
What is the Right Home Exercise Program for You?
Home Fitness or not? Which is best for you?
Simple Steps to Increase Traffic to Your Website
Every website owner wants their website to be popular; some just might not admit to it! To increase traffic to your website, I suggest the following to start wi...
Are You Buried In Debt?
What if you lost your job or there is a family illness, what can you do to prevent debt collectors?
Keep TRACK of your Business Relationships and Gain Profits
Like anything you neglect, it soon dies. Any good business relationship must be nurtured. This articles discusses some of the things you can do to keep business...
Reading the Bible
The Bible is literally a treasure chest of knowledge that can answer a lot of questions we all face in this life.
Purchasing a Used Bunk Bed
Used bunk beds can be purchased at many locations beyond the classified ads you see in the paper. The most popular locations are flea markets, consignment shops...
Debt Handling Solutions: Tips & Tactics
Sometimes debt can seem overwhelming. In those instances, or even before things get that far out of hand, get back to basics and try some of these debt handling...
Latest Techniques Deliver Painless Hair Transplants
This article looks at one of the most exciting recent developments in the field of hair transplantation.
Add Value to Your Home - Landscaping
I'll show you some hot tips to massively increase the value of your property with landscaping!
How To Get Rid Of Your Belly Fat Or Pooch
Getting rid of your pop belly or pooch is not 100 percent about ab exercises---Learn what you need to focus on to lose your gut and a simple under-used exercise...
Securing Your Computer to Keep Up with Internet Threats
Using more than one security tool will help in keeping viruses and spyware threats at bay.
A Baby Is Born With Certain Reflexes
A newborn baby comes into the world with several automatice reflexes to help him through the first few weeks of life.
How to Pick Winning Stocks
Finding stocks that have the potential to double or triple in value is very exciting, but like trying to find a needle in a hay stack. Learn simple techniques t...
Gastric Bypass Surgery - Just The Facts
This article gives a great overview for anyone looking for
information on gastric bypass surgery.
Threader Earrings -- a Fashion Jewelry Success Story
New jewelry fashions need several factors going for them if they are to succeed. These include aesthetics, price, timing, and maybe even just sheer, plain luck....
The Communication of Your Biology & Beliefs
Our cells communicate with each other and the environment in order to respond to situations, which ultimately create our belief systems.
Lobster - The Food Of Romantics
Why Lobster is a catalyst for connection like no other food!
Guidelines For A New Sending Paradigm - Part 2 of 5 - Avoid Collateral Damage
There are many ways to fail in email delivery, and only a few ways to succeed. These no-nonsense articles will help permission-based email senders break through...
Weight Loss - Make a Significant and Lasting Lifestyle Change
Losing weight can make a significant and life altering change in how we live our everyday life. After losing weight many people experience better sleep pattern...
10 Ways to Lower Your Auto Insurance
Nowadays, auto insurance is really expensive. A typical insurance policy can cost a few hundred dollars to a few thousand dollars a year. And the insurance rate...
Israel Termed A ‘Nuclear Power’ By US Officials
Two non-senior US officials indirectly called on Israel to start planning on cancelling its nuclear weapons programs. Even though they said this is not intended...
Coaching Employees - The Chronic Excuser
Coaching provides a way to help team members grow and develop, while achieving business objectives.
|
Print this page